Today is a National Day of Mourning

Everyone around me is celebrating Thanksgiving. This morning my love and I are dreaming of what our Wild & Unruly homestead would look like, and what we can do to help heal this land. We have deep gratitude for for the chosen and blood family in our lives, our ability to travel (explore, see phish)…

People will steal your shit.

Holy fucking breaking news Batgirl!! Alanna Kaivalya says in her Manhattan Supreme Court suit that Wanderlust Festivals strung her along for four months just to get insight into her training methods. Last week I blogged about TM and Copyright.....and a few weeks before that I blogged about Covering Your Asana with legal agreements . I've…

TM?

Trademarking and Patenting yoga is a yuckie conversation to have and while I don't arrogantly believe that 26 postures can be patented, trademarking is something that you absolutely should start think as a professional business owner.  First, grab a little background information on the distinction between  “exercises, including yoga exercises, do not constitute the subject matter Congress…

WTF should I post?

R 3 Tricks for Building an Active Facebook Following  Building a following on Facebook can be a challenge for lots of yoga teachers and studios because they're not sure of the most effective ways to engage users and grow their tribe. Businesses with successful Facebook Pages use some key strategies to keep their fan base active and…

Cover Your Asana

So you finished your teacher training and you're ready to dive into teaching yoga full time. This is your dharma. You're doing what you love and loving what you do. You've perfected your craft. You're certified and licensed. You might even open a studio. You're living the yoga teacher dream. Your classes are full. You're…

Using Facebook Groups

Last week I dipped my big toe into the Facebook pool.  Today I want to talk about FB Groups and how they should (and shouldn't) be utilized. There are huge differences between FB pages and FB Groups. "A Page is meant to be more of a broadcasting platform one-to-many (though obviously you should be engaging…

In Yo Face Friday

I believe in putting action behind your mantra. In the non-yoga world that's called putting your money where your mouth is. When I first started digging into yoga, reiki, the metaphysical, the law of attraction, abundance, manifestation and all the other new age goodness, I lost the type-a hustler in me. I had extreme faith in my…

Awesome Sauce – Step 1

I don't know if you guys noticed, but in last week's blog post  I left you with 4 steps to take to define your own Awesome Sauce. I left that little nugget in the last paragraph of the post.  If you missed it, don't worry, I'm about to dig deep, step by step. Step 1:…

Own It.

Yup, the hiatus is over. It's time for In Yo Face Friday. Today I want to talk about owning it. Owning who you are and what you do with every ounce of your being.  Stop shying away from your perceived flaws.  For a long time, the yogini in me was ashamed of the lawyer in me.…

8 Tips for Studio-Teacher Retention + Loyalty

This blog goes out to all of my studio owners out there.  If you want the best studio in your area, you have to attract, fill and retain teaching talent. Pretty simple, right? Not always.  Most teachers pay their bills by packing their schedule with classes taught at any number of studios.  While I don't…