Category: Business

• Does your yoga career need some love?

  I know – I haven’t updated in a bit…but that’s because I have been doing some serious behind the scenes shit!  First – my new website is finally LIVE! There are still a few things that need to be adjustedThis blog will be migrating over there soon, so make sure you update your feed and add yourself…

  Terra

  July 22, 2014

  Business

• WTF should I post?

  R 3 Tricks for Building an Active Facebook Following  Building a following on Facebook can be a challenge for lots of yoga teachers and studios because they’re not sure of the most effective ways to engage users and grow their tribe. Businesses with successful Facebook Pages use some key strategies to keep their fan base active and…

  Terra

  May 8, 2014

  Business, Social Media, Yoga

  Adding Value, Content, Facebook

• Cover Your Asana

  So you finished your teacher training and you’re ready to dive into teaching yoga full time. This is your dharma. You’re doing what you love and loving what you do. You’ve perfected your craft. You’re certified and licensed. You might even open a studio. You’re living the yoga teacher dream. Your classes are full. You’re…

  Terra

  May 6, 2014

  Business, Legal, Yoga

  Conscious Contracting, Cover Your Asana, Legal Dharma

• Using Facebook Groups

  Last week I dipped my big toe into the Facebook pool.  Today I want to talk about FB Groups and how they should (and shouldn’t) be utilized. There are huge differences between FB pages and FB Groups. “A Page is meant to be more of a broadcasting platform one-to-many (though obviously you should be engaging…

  Terra

  April 28, 2014

  Business, Social Media, Yoga

  Facebook, Fan Pages, Groups, networking

• Facebook 101 Series

  This month I am going to talk a little bit about Facebook. It’s not the first time. It probably won’t be my last.  Facebook posts always seem to garner lots of responses. I think it’s because many yoga teachers and studios owners are either Facebook averse or they’re not utilizing it to their advantage. It’s time…

  Terra

  April 21, 2014

  Business, Social Media

  Facebook, Fan Pages, marketing

• In Yo Face Friday

  I believe in putting action behind your mantra. In the non-yoga world that’s called putting your money where your mouth is. When I first started digging into yoga, reiki, the metaphysical, the law of attraction, abundance, manifestation and all the other new age goodness, I lost the type-a hustler in me. I had extreme faith in my…

  Terra

  March 28, 2014

  Business, Yoga

  #hustle, #Inyofacefriday, #yogabiz14

• 8 Tips for Studio-Teacher Retention + Loyalty

  This blog goes out to all of my studio owners out there.  If you want the best studio in your area, you have to attract, fill and retain teaching talent. Pretty simple, right? Not always.  Most teachers pay their bills by packing their schedule with classes taught at any number of studios.  While I don’t…

  Terra

  March 10, 2014

  Business, Yoga

  Business of Yoga, Loyalty, Studio Owners, Teacher Retention, yoga business hypothetical

• Stick With It!!

  How to Stick to Your Goals and Stay Motivated Have you ever been working your way toward a goal that you really wanted to achieve, only to suddenly lose your way? How does that happen? When you’re working toward a goal, it’s not enough to simply want it. Even if it’s the attainment of your…

  Terra

  January 1, 2014

  Business

  business moxie, goal setting 2014

• Get Out Of Your Own Way

  What’s Stopping You from Setting Goals? Do you have a goal that you want to achieve but something is standing in the way? I have lots of goals..and let me be honest here, 9 times out of 10 the biggest thing standing in my way is ME.  If you’ve found that you’re the biggest thing…

  Terra

  December 18, 2013

  Business

  2014, business moxie, goal setting

• Failure Sucks, Dude

  4 Surefire Ways to Fail at Reaching Your Goals Napoleon Hill said, ‘A goal is a dream with a deadline.’ Are you great at dreaming but not so good at attaining your goals? I could dream up business ideas and strategy for days. I literally have 100s of URLs and journals filled with the next…

  Terra

  December 16, 2013

  Business, Inspiration

  2014, @LanaShlafer, business moxie, failure, fear of failure, goal setting, strategic organization, vision